What are location permission prompt best practices?

The best location permission prompts are:

  • Transparent. The prompt explains what data will be collected from the end user and how it will be used, with a link to your privacy policy.
  • Valuable. The prompt explains why the user should grant location permissions, like enabling a location-based feature or unlocking an offer.
  • Timely. The prompt is shown when the user is engaged, like in an onboarding, when accessing a location-based feature, or after a transaction.

Opt-in rates vary from app to app, but apps that follow best practices can expect 70-80% of users to grant location permissions, with 40-50% of users granting background ("always") location permissions on iOS.

See iOS SDK permissions documentation and Android SDK permissions documentation for more information.


Did this help answer your question?

thumbs up
thumbs down

Thanks for the feedback! 🙏🏽


Help by drift